Sales prospecting raises numerous regulatory and operational questions. Cold emailing, LinkedIn scraping, purchasing databases, automated outreach, tracking pixels…These practices are used on a daily basis by thousands of sales and marketing teams. However, the legal framework governing them—the GDPR Article L.34-5 of the French Consumer Code —is rarely explained clearly.
This presentation material was designed to go beyond a simple webinar recording and provide you with practical, actionable information. In particular, it offers you:
Whether you’re sending cold emails, doing LinkedIn outreach, making cold calls, or using data enrichment tools, this guide is an essential resource for gaining a deep understanding of the applicable rules and implementing them effectively within your organization.
With this guide, you’ll have a clear, structured framework that allows you to prospect more freely, confidently answer any questions from prospects or client turn compliance into a true business ally.
This guide is designed for executives, marketing managers, sales teams, and growth teams who want to prospect effectively while complying with GDPR. Download it and share it directly with your teams.
The GDPR CPCE L.34-5 explained simply, your obligations at every stage of the data lifecycle, and the most common practices put under the microscope: scraping, purchasing databases, automated data enrichment, mass outreach, and tracking pixels.
The mandatory legal documents and operational processes you need to implement to conduct legal prospecting right away: privacy policy, data processing register, opt-out management, and data subject rights management. A comprehensive kit that your sales and marketing teams can put to use immediately.
This presentation provides a structured and concise overview of the rules governing B2B lead generation under GDPR. But to fully grasp their implications and understand how to apply them to your own specific situations, nothing beats watching the full webinar recording.
In this replay, Raphaël Buchard walks you through, step by step, how to structure your lead generation efforts to comply with GDPR. He also answers questions live from participants about real-world scenarios you likely face on a daily basis: the tools used, specific practices, and borderline cases.
With the support materials and on-demand recordings, you have everything you need to expand your customer base more effectively and without legal risk.
Let Dipeeo handle your compliance. We’llguide you every step of the way so you can manage your compliance obligations with complete peace of mind.
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